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Getting Higher SERP Results With Better SEO

by Sean Drayton

Hello Everyone,

It is common knowledge that Google has influence in the world. Your website should be the target of searches through Google – Yahoo! or Bing, even), your website won’t be as good as it can be. Use this information to start your website’s search optimization campaign, and watch while the users roll in.

When publishing content, it’s best to post multiple short pieces on topics that are similar than it is to post extremely long articles. Long pages are weighed less and short ones weigh more. More importantly, your visitors will give up after a page or so.

Try several different keywords when you are trying to rank higher in search engines. These meta tags are one of the main spots that the search engine bots use to determine what your site is about. If your website is about eyewear, some good keywords to include might be “glasses,” “eye glasses,” and “glases.”

You can create a robot text file. txt file that goes into the root’s directory. This tells the search engines that these files are not to be accessed.

Plan your pages to keep viewers there longer once they visit. This will raise your PageRank faster than if you just increase traffic to your website. There is more and more evidence available suggesting that how long a visitor stays on a site affects their PageRank, according to Quantcast scores. This trend has been established through metrics like Quantcast scores. Discussion areas are a wonderful way to hold onto your visitors.

If you want your website to achieve the best results with search engine optimization, the you should avoid using Flash. Flash has long loading times and is not able to be read by the search engine crawlers, so any text in your Flash files is not going to be indexed. To optimize a website, your content needs to be visible and crawlable by search engines.

Make your content better to boost page rank. People will not stay on your site if they cannot find the knowledge they are looking for. You can quickly improve your site stats by improving your content.

You must research your keywords before attempting to optimize your site. The keywords should be referenced throughout your website and in the titles of your articles. Research will show you the things people search for and which keywords should be used. These popular keywords are the ones you want to concentrate your optimization efforts on.

It may seem kind of obvious, but make sure to register your site with the major search engines. Most people think this is an automatic occurrence. Do periodic searches for your site to make sure things are in good working order. It is important to know that the search engines do find your site, even though you might be showing up several pages back from the front page.

Invest in online advertising like adwords or adbrite. The methods you employ on your own sometimes might not cut it completely when you’re wanting to have better rankings. Advertisers work specifically in increasing hits. Using advertising provided by a top search engine such as Google can make a huge difference in site traffic.

Some of the search engine crawlers won’t respond well to Javascript so be aware of that when you use it. When they see Java, they see the site differently.

Use the “alt” tag on webpage images to maximize SEO. These tags take the place of images if the image cannot be displayed. The page’s ranking will be improved, because search engines can index and read alt tags.

By using the above suggestions, you will be able to stay relevant by using search engine optimization. Remember that your site’s relevance will be determined by the search engine spiders. Try giving yourself a head start with these simple tips. Your competitors will use these strategies even if you don’t.

That’s it for today.

Cheers,
Sean

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