Profitable keywords are a result of thorough research, we dive deeper into understanding your competition and ideal customers and build a sound SEO and PPC Strategy!
We don't just provide a list of keywords, off the back of our thorough research we dive deeper into understanding your niche business and ensuring we target profitable keywords!
We methodically structure what will become a good quality score campaign structure that will help to increase conversions and decrease AdWords expenditure.
It’s wise to create multiple campaigns, because we can then set up daily budget caps, day-parting and select geo-targeted regions to assist us with our down the track split testing. Each campaign structure may contain several AdGroups and each AdGroup may contain a few Ads and Multiple Similar keywords, as referenced in the above keyword analysis section.
We close the loop and look to rinse and repeat what’s working. What’s working is identified through ongoing retargeting, research and analytics.