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Greater Success With A Smarter SEO Plan

by Sean Drayton

Hello People,

Search engine optimization can easily make your website stand out. In order to succeed with this, you must understand the tricks behind it. In this article, you will learn just how to get your site on its way to the top of the results for your chosen keywords.

To improve your search engine rankings, use many variations of your keywords, including misspellings, in your meta tags. Search engine bots will be able to “read” the metatags and improve your sites search engine rankings. For example, if your site is about eyeglasses, include in your metatag both “glasses” and “glases,” “eyeglasses” and “eye glasses,” etc.

Changing from AP to SEO style can really optimize your search engine results. This will mean you need to repeat keywords as often as possible while not breaking your article flow. When search engines can find and evaluate your keywords, you should see your rankings improve.

Most importantly, the site must entertain and grab the attention of visitors. This is crucial for a successful business online. One major piece of SEO centers on getting repeat visitors that are actually spending long periods of time on the site. Small things are the reason for your customers coming back to you.

Retaining the visitors you get from search engines will not only increase your profits, but also your search engine rank. You can find out how much time someone spends on your site with services such as Quantcast scores. The amount of time someone spends on your site will have an impact on your rankings. Discussion mediums such as forums are a good way to interest visitors in spending time on your site.

Even though a link exchange is possible, it is a better idea to exchange articles with other webmasters to boost rankings. An article exchange means a different website puts up one of your articles and credits you with a link. You do the same for them in return. This strategy will help to keep your site more efficient.

Write and publish new content as often as possible. Commit yourself to publishing a certain number of stories each week. When a site has more new content, search engines look upon it more favorably than those without fresh content. Sites that always have fresh content rank higher than those with stale content.

Don’t use duplicate content and avoid being flagged as spam. Know that you could use duplicate content and not even know. Repeating the same product description can save time, but search engines see it as spamming.

Putting captions on a website is a great way to optimize it. This means that if you have a lot of newspaper articles or photos linked up to your site, take advantage of this and use captions which are rich in keywords to improve your visibility and traffic.

Be aware that Javascript does not interact well with all search bots. Java use is something a website owner will have to think about, but be sure you know that a search engine will see your site differently because all crawlers take in different information.

Get listed for free with Google and Yahoo! to increase your publicity. Being listed gives you added visibility to potential customers for free. Always take up free venues for your publicity.

Image links rarely play a role in search engine optimization. Image links only provide the linked file URL for search engine bots to index.

Keep your list of links short and organized. Instead, try to blend them in for best results. Pages filled with only links are boring and search engines don’t rank them highly. Your content will be more professional looking, and it will be in context for search engines if you incorporate your links into your articles naturally.

A created search engine with defined parameters gives the individual the ability to easily enhance the performance of his or her search engine. Your search engine should show the results that are most relevant to what the user puts in.

Don’t commit to using a company that specializes in SEO without asking all the right questions. Discuss how experienced the company is at promoting sites in your niche. Learn what SEO methods they use, and find out when you can expect to see results. You should obviously talk about pricing as well. Ask for their portfolio if it is not available on their website. You may also want to seek out testimonials from their clients. A company which is reliable will happily comply.

Here are a few of the methods you should consider to attract high-quality inbound links: directory submissions, blogging, press releases and writing articles. A great way to succeed at search engine optimization is to gather the best outward links possible.

If you have a site that is written in a non-english language, use the language meta tag. One benefit will be a rise in ranking due to searches that occur in that language.

Having sweepstakes or giveaways are ideal for getting visitors, but make certain to stay within the law. Learn from what your competitors are doing, but be sure to use your own ideas along with their inspiration.

Don’t let search engine optimization become your sole focus. You’re not just trying to attract new site visitors but also keep your current visitors returning. Getting a good ranking will bring you business, but quality content will make sales. And, this will carry over into your search engine optimization strategies as well. Post content that is real, unique, and updated.

Putting your website in a prime place to be found is what search engine optimization is all about. The article you have just read gave you multiple tips on how to make this happen for you. Applying these simple tricks will get your website noticed in no time, so increase your traffic today!

Keep well and chat soon,
Sean

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Comments

  • December 2, 2015

    Hi There,

    Welcome to the world of blogging.

    You will enjoy it once you get started.

    Yes, all my websites are setup on a wordpress platform. There is some config work, but nothing you could not learn within a couple weeks through youtube video’s.

    Feel free to sign up on my website or landing page (Internet Marketing – SEO Seven Secrets) for regular updates and hints and tips you may find useful while getting yourself up and running.

    Keep well and good luck.
    Sean

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