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Make The Search Engines Work For You With SEO

by Sean Drayton

Hi There,

Search engine optimization is necessary to drive visitors to your site. Start implementing the tips you find below and what was lost in the crowd will become found.

Don’t use dynamic queries if you can avoid it. A URL like www.mysite.com?sid=100&mode=q may not even be indexed. This is very confusing to the search engines, so always remember to create a meaningful name for every URL, and try to put a relevant keyword in there that flows naturally.

If you know enough techniques and strategies, you can do your search engine optimization on your own. Look to online resources to help you learn all that you can. Find great informative websites and books to help you learn the latest in SEO techniques.

Having a site map will make it easier for search engines to index your pages.. These maps make it easy to find any subpage on your site. Although you may have a small website, you can use a site map to have a bigger effect on search engine ranks.

Know how to use and make the most of social media. There are many to focus on besides Twitter, Facebook or Yelp. Lots of social sites are geared toward special interests or constituencies. Use those that have relevance to your business sector, and take advantage of the opportunities they provide to create awareness and facilitate better search engine optimizaiton.

Blog on your site so you can increase your ranks on a search engine. Then, more visitors will visit your website.

Improving your description tags will also increase your search engine ranking, which in turn will increase the number of visitors your site receives. This tag should not be more than 30 words. Never go over 100 KB for this particular page.

Keep the content of your website user-friendly. Adding interactive functions to your website, like allowing users to change the font to their preferred size, can help to build your online reputation. When you work on search engine optimization, you must also consider optimizing for the reader’s experience, as well.

Proofreading is something that is often forgotten, but it is a very important part of running a quality website. Your website needs to be clear and legible. If your content is poorly written and is full of spelling and grammatical errors, your website will not rank well by search engines, if at all.

Try using video sitemaps and videos to boost your website’s SEO. You can make use of videos for general introductions or to create video reviews. After you post the video to your site, you must also employ keywords in text. After building your video sitemap, use Google Webmaster Tools to submit the URL through your Google Webmaster Central account. And, you’re also going to want to post your video to other sites other than your own, such as YouTube and Yahoo. Relax and watch your hits increase.

For proper search engine optimization, be sure to avoid using image links. Image links only provide the linked file URL for search engine bots to index.

The last thing you want in any business is failure. Interestingly, although some people fail with online businesses, there are so many techniques or methods you can try that it’s actually easy to succeed.

Until next time, keep well.

Sean

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